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Daltons Business — Case Study

One of the biggest names in it’s industry, Daltons Business is a online marketplace for the sale of businesses and franchises in the United Kingdom. We helped Dalton’s reinforce its online position as an industry leader.

The brief

Develop an innovative campaign to increase the volume of online traffic received by the company’s website and to reinforce its position at the top of the leading search engines for relevant keywords and search phrases.

Our approach

We utilised a content marketing orientated campaign to build relationships with other business sector websites and encourage them to publish content created on behalf of this client. With infographics and detailed white papers being published on national and international business sites such as startups.co.uk and examiner.com.

The results

  • Ranked on page 1 of Google for over 400 national terms and keywords
  • Secured featured posts on high profile websites to provide addition brand PR
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